Do You Know How to Protect Your Know How

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"U.S.-based companies lose an estimated $45 billion annually in intellectual property (IP), yet 62 percent have no procedures for reporting information loss and 40 percent have no formal IP protection program." This is frightening when you consider that IP can represent up to 70 percent of company's valuation. Still, some of the world's most educated, experienced business professionals lack a basic understanding of IP and rely heavily on company counsel when it comes to IP-related issues like licensing deals, patent infringement, and trade secret disputes.

How about you? Can you define - specifically define - what trade secrets or intellectual property (IP) your company possesses? Do you know which secrets you can protect and legally defend if needed? Granted, dealing with IP comes with a bevy of legal challenges that most of us would rather not get into, but with the advent of the information age, the time has come when the value and importance of IP can no longer be left on our lawyers' desks.

Find out more by requesting our whitepaper on protecting your Know How.

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